Organizations that embrace digital transformation can gain a competitive advantage by delivering innovative products and services, expanding their market reach, and improving their brand reputation. However, these types of projects are often the most complex and costly to deliver.
Choosing the right team to deliver a digital transformation is crucial to the success of the initiative. Trade 196 can offer the following assistance:
- Identify clear responsibilities and accountability: Choosing the right roles ensures that everyone involved in the digital transformation understands their responsibilities and what is expected of them. This can help prevent confusion and ensure that tasks are completed efficiently.
- Provide specialized skills: Different roles require different skills, expertise, and support structures. For example, a data scientist may be needed to analyse large data sets, while a Product Manager will assist the business to visualise its goals and to prioritise work for delivery.
- Promote effective communication and collaboration: Building clear project documentation and providing regular communications will help prevent silos from forming and ensure effective collaboration between different teams and stakeholders.
The best organization structure for delivering digital transformation will depend on the specific needs and goals of the organization. However, a structure that emphasizes cross-functional teams, Agile methodology, data-focused roles, user experience roles and change management roles, along with clear guiding principles from leadership will all contribute to an effective digital transformation.